Confusion

My employer launched a new branding strategy today:

… It’s the power of Fusion. … It’s where customer needs, dreams and desires bond with our own passion for engineering.

Uhh, sounds like someone needs to take a cold shower. I just don’t get it.

Good thing I’m not in marketing, I guess.

1 Response to “Confusion”


  1. 1 eric

    now all you need is seinfeld and you are set!

Leave a Reply




Creative Commons Attribution-NonCommercial 3.0 United States
Creative Commons Attribution-NonCommercial 3.0 United States